1. "People are social creatures, and ‘checking in’ is a way of sharing who you are and what you’re doing. But sharing location alone isn’t compelling enough on it’s own, and people are looking for ways to share their personal interests and passions. The trend is away from location sharing and towards ‘lifestyle sharing’…"
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About me

Boston guy, creative thinker, digital doer, restless mind. I'm an advisor at Custom Made and Vice President, Digital/Social Strategy at Hill Holliday. Thoughts are my own.

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