Ad creatives are miserable and frustrated. They have spent so long now working in the mind gym trying to thread a needle with a pair of pliers while wearing a boxing glove that they have over-developed the wrong muscle. They have become technicians capable of servicing their client’s advertising boiler when they thought they were architects.
Weird #Ukrainian #Porsche. (at Downtown Boston)
Presented without commentary.
Gorgeous piece of World Cup promo content from Beats.
Becoming a daily occurrence. #boston #fire #bfd #leatherdistrict (at We Make Heart LLC)
Broadly speaking, I’m a big fan of Dyson’s approach to product design. But I came across this in a Wegman’s recently, and it’s a great example of the fine line between design for design sake, and design for usability.
If users of the product need to cover the beautiful design with a sign informing people how to use it, the design is a failure.
Brands are so desperate “to join the conversation” on social media that most only get as far as “I gotta do the social media!” and don’t have a thoughtful way to determine what to do on the social media. They ask, “What’s our Snapchat strategy?” without ever considering if they need one.
New Legoland Discovery Center is opening up in our neighborhood. Looks awesome.
Or, put your phone down and do these things with real people in real life!
Get busy livin’, or get busy dyin’.
Shot some underwater footage with the GoPro today. There are a ton of herring that spawn near a dam on the Charles River in Watertown, so I stuck the camera in the water, and got this footage.
Food truck lunch season. In full effect. (at The Dining Car)
Messing with my new GoPro. Nothing wild yet. So far, just this close up bird-feeding footage off the fence in our backyard. Sort of the opposite of extreme.
An actual Mother’s Day card I saw at CVS this week.